隨著在線購物繼續主導市場,賣家越來越注重吸引購物者的注意力,以期推動銷售增長,進而讓電子商務領域愈發注重體驗導向。 然而,眾多中小企業在直播領域,尤其是直播流中,面臨著脫穎而出的巨大挑戰。我們非常榮幸在HKPC的【Tech Talk 踢拖講科技】電商增長引擎:AI營銷與高效財務營運之潛力的網上研討會中,分享了第一線的數字人平台,探討AI如何幫助電商迅速生成數字人直播帶貨、實現自動化市場推廣,並推動高效銷售及營運。AI虛擬主播不但能夠生動地推廣產品和服務,同時極大地促進互動與銷售!
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